Case study
Babe Original
Creating a partnership strategy that resulted in a reach of 302 million and over 548 million impressions, we helped drive over $5million in revenue for 2023
JMS Mgmt was onboarded in Nov of 2022 to lead and strategize the Babe Original Influencer Department and since leading the team has driven incredible results.
JMS raised the brands EMV (earned media value; engagement rate) 188% to $49.3million EMV in 2023. Created almost 548,798,266 million impressions with a reach of 302,113,934 million from 601 Influencers. Out of 2063 creators, the brand generated $12,000 posts with a potency of $24k from each creator that posted about the brand.
Executed strategy drove 40% total DTC Revenue MOM
+ Successfully strategized and executed multiple National Affiliate Costco Campaigns for the Essential Lash Serum driving brand awareness and foot traffic into Costco stores around the nation.
real results
110,234
634,600
3,593
40,385
Babe Original
From Jan 2023 - Dec 2023 JMS raised the brands EMV (earned media value; engagement rate) 188% to $49.3million EMV. We also supported 5 new product launches throughout the year, contracting a total of 122 affiliates to drive over 5 million dollars in revenue for the year.
Reach
302m
Impressions
548m
EMV
$638.9k
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At JMS Management, we are driven by a commitment to excellence and an unwavering focus on delivering results. Our boutique approach allows us to provide personalized service that ensures each client—whether a talent or a brand—achieves their full potential.
